Soothing Strings & Piano, written to assist information assimilation 
 
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This was written to accompany a particular event concerned with identification. 
  Here is the reasoning: 
  Objective: Enhance the delivery of visual and verbal information through 
    the creation of an auditory environment that stimulates the receiver's awareness 
  without distracting them from the core message. 
Target audience: Corporate / Government professionals
Environment: Tradeshow, busy exhibition hall, display booth
Having looked at the nature of the project, my instinct was to deliver something 
  very calming. Having worked booths at trade shows, I know how busy and frenetic 
  the environment can be; the very nature of a trade show means that attendees 
  are receiving huge amounts of information in a short space of time. 
  The whole point of "background" music is that it is not the primary 
  information, when reviewing the efficacy of a piece, it is important to be undertaking 
  the kind of behavior that the piece was produced for. That's a long way of saying 
  - be looking at the slides and think about what you will be doing when this 
  is playing!
The piece is predominately string based which allows for longer continuous 
  tones which in turn reduces the need for constant change and therefore potential 
  distraction. Considered change is necessary however, to signal that new information 
  is coming; say a change in a slide, or a verbal discourse, etc etc. To reflect 
  this kind of behavior I adopted a piano 'motif" that appears throughout 
  the piece.
The underlying construction of the piece is a gently ascending movement in 
  a major key. Western ears associate this with positive, hopeful and uplifting 
  outcomes.
At 14 minutes long, it should cover the amount of time that one individual 
  will spend at the booth - also - it shouldn't be too annoying for the people 
  who have to work the booth and hear it again, and again, and again......!!! 
  I have a fear of coming back as an Ice Cream Van man and being sentenced to 
  listen to Scott Joplin's "The Entertainer" for a living eternity!
The piece is written at 61 beats per minute - "heartbeat" rate - 
  calming. I wondered about this a lot - having a more up-tempo and dynamic piece 
  can actually add to the energy of the environment and facilitate the information 
  delivery.
I used a Korg 
  Triton that has excellent piano tones and relatively good string tones - please 
  note that there is a definite difference in quality between digitally produced 
  and real strings. For music that has to stand alone - I would not use "synthesized" 
  strings - however, for this kind of music I think it is very appropriate (let 
  alone economically expedient!)
 
Identification is part of The Reader's Playlist.