Zune vs iPod

In spite of the big budget marketing campaign and months of pre-release hype, Microsoft’s Zune was released on Tuesday with disappointing results. Digital Music News reported that it was available in 30,000 retail outlets, “more than any other Microsoft product." Even Bill Gates himself gave it a push by extolling its virtues.

Apparently, however, it was not well received by everyone – there were complaints about it’s size – larger and heavier than the iPod and its sharing capabilities possibly hurt by the refusal of some big names, such as the Rolling Stones, to license their music for Zune-to-Zune sharing.

So, what is the message here? Perhaps that success can’t always be bought. Regardless of how much money Microsoft has spent on the Zune, it’s popularity and success ultimately lies with the consumer.

Whose problem is it?

Digital Music News reported that Apple has discovered that less than one percent of their video IPods shipped after September 12 were infected with a Windows virus. Who was responsible for the problem - - Apple blamed Microsoft "for not being more hardy against such viruses," and Microsoft said it is a quality control problem with Apple that they "didn't know what they were shipping."

Regardless of where the blame lies, it is the consumer who is inconvenienced by the whole thing. The consumer is the one who will have to go to the trouble to remove the virus, even though it is said to be a low-level security virus. Microsoft has survived such problems before and has high hopes for the release of its Zune player in November. And Apple, having only about 25 reports of the problem so far, will undoubtedly not really be hurt by this with the holidays approaching. So, it will probably end up only being a problem for the people who purchased that one percent of IPods.